In-depth Exploration of Graffiti and Street Art: Understanding Consumer Categories and Buying Patterns
Tuesday, June 18 | 9:00 - 9:50 AM
Explore the world of urban artists and retail strategies to attract and retain their business. Delve into the unique consumer types, current trends and the urban artists shopping patterns. MacPherson's Montana Cans Brand Manager Tucker Russell will share insights, experiences, and best practices for creating strategy to reach, engage and retain the urban art consumer in today's current competitive market.